Mister Freedom® FEED CAP, Snapback, Five-Panel “Malibu” denim & Six-Panel NOS Cone denim. Union made in USA.

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® MAVERICK Jacket ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP ©2020

Mister Freedom® FEED CAP, Snapback.
Five-panel model, Malibu denim edition
&
Six-Panel model, NOS Cone denim edition.
Union made in USA.

We are adding another goodie to our all made-in-USA Sportsman Catalog for FW2020, a Mister Freedom® spin on an American classic, the ubiquitous “Trucker Hat”.

This five or six panel style became popular in the early 1970s, having replaced the peaked cap predecessors sported by Union teamsters. See this excellent photographic record of 1930s-40s truck drivers documented by the FSA (Farm Security Administration) at the time. The flick “They Drive By Night” (1940) is worth a viewing, if only for Bogey and his peers’ wildcatter fashion.

Forwarding some 30 years later, the updated 1970s trucker hats were one-size-fits-all and bordered on marketing genius. They were much cheaper to manufacture than the more substantial military-style “mechanic’s cap”, and could easily be mass-produced. Branded with a printed logo or patch, they proved to be excellent advertising media for corporate brands. Most were initially distributed as free promotional merchandise in truck stops and rural feed stores. Trucker hats, initially a marker of “working class anti-fashion”, soon permeated American pop culture and became a staple of hipster fashion.

Early models of 1970s trucker hats are the inspiration for our MF® FEED CAP.

First we sourced a reliable USA manufacturer for the project, a Union-operated company willing to deal with our antics and demanding specifics. We started developing two distinct models. The tricky part was to suggest that we would supply our own fabrics, and they came in narrow 32″ looms… We are grateful for the patience these guys showed!

The first option of our MF® FEED CAP is a five panel pattern, in classic 1970s “trucker hat” fashion, an obvious choice to match our FW2020 mfsc TRUCK STOP story. It features the typical trucker high crown, partial mesh sides, and adjustable plastic snapback. We are releasing it in “Malibu” denim, a 13 Oz. medium indigo selvedge twill, an old mfsc favorite, same fabric as the FW2020 Malibu Maverick Jacket. Some of the photos featuring a well-worn on 2016 Malibu Cowboy Jacket show the denim fading potential, with low contrast but beautiful hues of indigoes.
We played with thread, eyelets, and mesh colors for a 1970s denim brand promo cap vibe.

The second model of MF® FEED CAP is a six panel pattern, with a lower profile, closer to a baseball cap, classic US Navy ship hat or “dad’s hat” vibe. It is full denim, and will compliment your Texas tuxedo nicely. That fabric is quite special for us, as it is from a leftover roll of the NOS Cone Mills 12 Oz. selvedge denim twill we cut our original 2010 Californian Lot.54 from.
This beautiful non-sanforized indigo denim twill had been exclusively developed by Cone for Levi’s® for their vintage line years ago, and we were lucky to score some NOS overstock yardage around 2009. The denim proved to fade beautifully over the years, as well-worn pairs of old Californian Lot.54 attest.
We also opted for contrast stitching for this model, with an orange color thread reminiscent of 1960s-70s vintage promo denim products.

Both models feature our classic mfsc “Sportsman” woven label on the rear panel, and the crown is left blank. You can add your personal touch with a patch, buttons or pins.

The Mister Freedom® FEED CAPS five & six panel edition are designed in California and manufactured in USA in a Union-operated facility.

SPECS:

FABRIC OPTIONS:
1) Five Panel Model: Combination denim & orange mesh.
Medium indigo 13 Oz. “MALIBU” denim twill, solid white selvedge ID, milled in Japan.
2) Six Panel Model: Full denim.
NOS Cone Mills 12 Oz. denim twill, white/pink line selvedge ID, milled in USA.

SPECS:
Five-Panel “Malibu” Model:
* An original Mister Freedom® design inspired by vintage 1970s “trucker” hats and other classic promotional headwear.
* Classic five-panel pattern.
* Structured high crown, “Feed Cap” style classic tall profile.
* Partial mesh side panels.
* Adjustable snapback, one size fits all.
* Contrast stitching.
* Mfsc woven label on rear panel.
* Union-made in USA.

Six-Panel “NOS Cone” Model:
* An original Mister Freedom® design inspired by vintage 1970s “trucker” hats, baseball caps, US Navy ship caps and other classic promotional headwear.
* Classic six-panel pattern.
* Structured mid crown, “Baseball cap” style classic lower profile.
* Adjustable snapback, one size fits all.
* Contrast stitching.
* Mfsc woven label on rear panel.
* Union-made in USA.

SIZING/FIT:

The MF® FEED CAPS are cut from rigid denim, but are ready to wear as-is, no pre-soak needed. The stiffness of loomstate denim is normal, and is due to the starch in the fibers. The stiffness will subside overtime with normal wear.
Both models have their own profile and fit, but are one-size-fits-all. The adjustable snapback rear plastic tab will allow most user to set the headband circumference to a comfortable fit.

CARE:
Spot cleaning only, using a damp cloth to wipe the inner headband when necessary. Minimal detergent, thoroughly rinsing the cloth during final cleaning stages.
Immersing the FEED CAP in cold water and carefully hand-rubbing as a final rinse is OK, but do not throw in the washing machine in either regular or delicate wash cycle, as this will most-likely ruin the cap. Do not wring the cap either.
Look-up “baseball cap hat form” or “cap washer” if you can’t resist the urge of using a washing machine. Again, if the goal is to hasten patina, this is not a good idea. Just like with all denim garments and gear, extended wear is the only way to generate natural patina.

Available RAW (unwashed)
One -Size-Fits-ALL.

Available from www.misterfreedom.com, our Los Angeles brick & mortar store, and fine retailers around the World.
Email sales@misterfreedom.com or call 323-653-2014 with any questions unanswered above.
Thank you for your support.

Christophe Loiron
Mister Freedom®
©2020

Mister Freedom® x Sugar Cane mfsc FW2020 collection preview: “TRUCK STOP”, “WATERFRONT SURPLUS”, and “SPORTSMAN” (made in USA and Japan)

FW2020 Mister Freedom® x Sugar Cane Co “TRUCK STOP”.

Mister Freedom® x Sugar Cane “TRUCK STOP” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “TRUCK STOP” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “TRUCK STOP” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “TRUCK STOP” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “TRUCK STOP” FW2020 mfsc collection ©2020

 

FW2020 Mister Freedom® x Sugar Cane Co “SURPLUS” catalog.

Mister Freedom® x Sugar Cane “SURPLUS” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “SURPLUS” FW2020 mfsc collection ©2020

 

FW2020 Mister Freedom® x Sugar Cane Co “WATERFRONT SURPLUS”.

Mister Freedom® x Sugar Cane “WATERFRONT SURPLUS” FW2020 mfsc collection ©2020

Mister Freedom® x Sugar Cane “WATERFRONT SURPLUS” FW2020 mfsc collection ©2020

 

FW2020 Mister Freedom® x Sugar Cane Co “SPORTSMAN” catalog.

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

MF® Ball-T color options, “SPORTSMAN” FW2020 mfsc catalog ©2020

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

Mister Freedom® x Sugar Cane “SPORTSMAN” FW2020 mfsc catalog ©2020

Dear Friends,

Hope everyone is faring well under the circumstances, staying healthy, sane and positive. I won’t dwell on current events as your news sources are probably handling that daily, just hoping you are finding ways to navigate through these uncharted waters well, and safely.

We’ve kept on truckin’! Here are the fruits of our Mister Freedom® x Sugar Cane (mfsc) collaboration this Fall 2020. The line-up this season consists of the following groupings, produced in Japan and USA (regrouped in the above photos by “stories” rather than Country of Origin, with some style crossovers.)

TRUCKSTOP” is a new capsule, drawing inspiration from the colorful world of the American independent trucker, with Mid-West style influences spanning 1950s to 1970s. Think Smokey & The Bandits, Convoy, Citizens Band Radio (CB), vintage Overdrive magazines, River Rat and the 1973 US trucker strike
Made in Japan, the line-up includes:
a) PIONEER Jacket:
* Midnight denim, selvedge 16 Oz. indigo warp x black weft.
* Wool plaid, 21 Oz.
b) DEPUTY Pants:
* Midnight denim, selvedge 16 Oz. indigo warp x black weft.
* NOS brushed Dobby stripe, brown.
c) DUDE RANCHER Shirt:
* “Joan” woven plaid, selvedge, 8.25 Oz.
* Indigo denim, selvedge 7.25 Oz.
d) MAVERICK Jacket:
* “Malibu” denim, selvedge 12 Oz.
* “Ice-Blu” denim, selvedge 12 Oz.
* “Malibu” x “Ice-Blu” combo.

WATERFRONT SURPLUS” is an old mfsc favorite, a nautical grouping inspired by 1930’s US Navy and French Marine Nationale utility uniforms, local-made and custom-tailored dungarees, with the usual liberties we take with military-inspired classics. Made in Japan, this line-up includes:
a) PRIVATEER Roll-Neck:
* Cotton rib, indigo-dyed.
* Cotton rib, natural.
b) MF37 SNIPES Shirt:
Blue chambray, BR selvedge 5 Oz.
c) MF51 FIELD Shirt:
* Melton wool, 10 Oz., navy blue.
* Melton wool, 10 Oz., indigo-dyed.
d) NCT CHINOS:“Okinawa” selvedge denim, 12 Oz.

“SURPLUS” is our on-going catalog of original classics and mfsc re-issues. Made in Japan, FW2020 additions include:
a) ROAMER Car Coat:
Heavy wide-wale corduroy, old black, 14 Oz. (w/ Troy blanket lining.)
b) SECOYA Shirt:
Heavy flannel, indigo-dyed yarns, selvedge, 8.25 Oz.

The SPORTSMAN” is our on-going catalog of original classics. Made in USA, FW2020 additions include:
a) ARISTOCRAT Shirt:
* Cotton Oxford, selvedge, blue.
* Cotton Oxford, selvedge, white.
b) Continental Sportcoat and Trousers “RIVE GAUCHE”:
Heavy corduroy, cognac brown.
c) BALOO Jacket:
Combination black tea-core cowhide and brown sheepskin panels.
d) RANCH BLOUSE & CALIFORNIAN Lot.64:
SC66 indigo denim, selvedge 14 Oz., NOS plaid pocketing.
e) CALIFORNIAN Lot.674:
“Hawaii” indigo denim, selvedge 14 Oz.
f) FEED Cap:
* 6 Panel pattern, NOS selvedge denim.
* 5 Panel pattern, orange mesh & “Malibu” selvedge denim.
g) BALL-T’s:
Tubular “Stanley” all-cotton slubby jersey knit.
* Black body / white sleeves.
* Black body / royal blue sleeves.
* Royal blue body / white sleeves.
h) TOPSIDERS:
New Old Stock (NOS) 100% cotton herringbone twill, 8.5 Oz., brown (gunpowder tea color).

As always, besides the classic vintage style references, the common thread in all these original garments is our on-going commitment to ethical manufacturing and resistance to fast fashion.

Drop dates for this latest Mister Freedom® x Sugar Cane SS2020 mfsc line-up are in the coming months. We are expecting deliveries between August and September 2020, as Japan and USA factories gradually complete production. Feel free to contact sales@misterfreedom.com with questions you may have, although full specs will only be available at the time each garment is released and documented on this blog.

Lastly, I know that you, as a consumer, have many options in selecting menswear apparel to match your aesthetics, ethics, and budget. I am therefore particularly grateful and indebted to all our supportive patrons, who have yet-again made another season of mfsc possible.
Thank you for supporting creativity, for keeping small businesses in business, and for
making us look good.
Stay safe and stay cool my friends.

Love from Sunny California,

c

?✌????

Christophe Loiron
Mister Freedom®
7161 Beverly Blvd.
Los Angeles, CA 90036
USA
(t) 323.653.2014
www.misterfreeedom.com