Mister Freedom® x Sugar Cane mfsc SS2025 LookBook Preview: “Hi-DESERT” Collection

“Hi-DESERT” mfsc SS2025 vintage inspiration:

“Hi-DESERT” mfsc SS2025 show, Ryogoku, Tokyo, Japan.
Sept 2024:

Mister Freedom® x Sugar Cane Co SS2025 mfsc “Hi-DESERT” line-up:

Mister Freedom® x Sugar Cane SS2025 mfsc “Hi-DESERT” line-up ©2024

Mister Freedom® x Sugar Cane SS2025 mfsc “Hi-DESERT” line-up ©2024

Searching for “The Treasure of the Sierra Madre” in the wrong place…

Mister Freedom® x Sugar Cane SS2025 mfsc “Hi-DESERT” line-up ©2024

1) MF® “PLACER” Overalls, 11 Oz. selvedge denim, SS2025 mfsc Hi-DESERT (JP)

 

2) MF® “HOMESTEADER” Shirt, NOS fabrics, SS2025 mfsc Hi-DESERT (USA)

MF® “HOMESTEADER” Shirt, NOS Calico (USA), mfsc SS2025 Hi-Desert ©2024

MF® “HOMESTEADER” Shirt, NOS Cone Jacquard (USA), mfsc SS2025 Hi-Desert ©2024

MF® “HOMESTEADER” Shirts (USA), mfsc SS2025 Hi-Desert ©2024

MF® “HOMESTEADER” Shirts (USA), mfsc SS2025 Hi-Desert ©2024

MF® “HOMESTEADER” Shirts (USA), mfsc SS2025 Hi-Desert ©2024

3) MF® “WILDCAT” Zip Jacket, NOS 9 Oz. Cacao Chambray, SS2025 mfsc Hi-DESERT (USA)

MF® “WILDCAT” Zip Jacket, NOS 9 Oz. Cacao Chambray (USA), mfsc SS2025 Hi-Desert ©2024

MF® “WILDCAT” Zip Jacket (USA) & “DJEBEL” Chinos (JP), mfsc SS2025 Hi-Desert ©2024

MF® “WILDCAT” Zip Jacket (USA) & “DJEBEL” Chinos (JP), mfsc SS2025 Hi-Desert ©2024

 

4) MF® “SPORTSMAN” Chinos, NOS 7 Oz. Cone “Midnight” Indigo Twill, SS2025 mfsc Hi-DESERT (USA)

MF® “SPORTSMAN” Chinos (USA), NOS 7 Oz. Cone Midnight Twill, mfsc SS2025 Hi-Desert ©2024

MF® “SPORTSMAN” Chinos (USA), NOS 7 Oz. Cone Midnight Twill, mfsc SS2025 Hi-Desert ©2024

MF® “SPORTSMAN” Chinos, “WILDCAT” Zip Jacket, “BRONSON” Tank, mfsc SS2025 Hi-Desert ©2024

 

5) MF® “BRONSON” Tank Top, Tubular Cotton Knit, SS2025 mfsc Hi-DESERT (USA)

MF® “BRONSON” Tank Top, Cotton Tubular Knit (USA), mfsc SS2025 Hi-Desert ©2024

MF® “BRONSON” Tank Top, Cotton Tubular Knit (USA), mfsc SS2025 Hi-Desert ©2024

 

 

6) MF® “DJEBEL” Chinos, 11.5 Oz. Khaki Katsuragi Twill, SS2025 mfsc Hi-DESERT (JP)

MF® “DJEBEL” Chinos, Khaki Katsuragi Twill (JP), mfsc SS2025 Hi-Desert ©2024

MF® “DJEBEL” Chinos, Khaki Katsuragi Twill (JP), mfsc SS2025 Hi-Desert ©2024

MF® “DJEBEL” Chinos, Khaki Katsuragi Twill (JP), mfsc SS2025 Hi-Desert ©2024

 

7) MF® RANCH BLOUSE “MOJAVE”, NOS Kaihara 10 Oz. selvedge denim, SS2025 mfsc Hi-DESERT (USA)

MF® RANCH BLOUSE “Mojave”, NOS Kaihara 10 Oz. Selvedge Denim (USA), mfsc SS2025 Hi-Desert ©2024

MF® RANCH BLOUSE “Mojave” & CALIFORNIAN Lot64 “Hanada” (USA), mfsc SS2025 Hi-Desert ©2024

MF® RANCH BLOUSE “Mojave” & “PLACER” Overalls, mfsc SS2025 Hi-Desert ©2024

 

8) MF® “WORKMAN” Shirt, NOS Hickory Stripe, SS2025 mfsc Hi-DESERT (USA)

MF® “WORKMAN” Shirt, NOS Hickory Stripe Twill (USA), mfsc SS2025 Hi-Desert ©2024

MF® “WORKMAN” Shirt & “PLACER” Overalls, mfsc SS2025 Hi-Desert ©2024

MF® “WORKMAN” Shirt & “TASKMASTER” Bib Apron (USA), mfsc SS2025 Hi-Desert ©2024

 

9) MF® “TASKMASTER” Bib Apron, NOS selvedge denim combo, SS2025 mfsc Hi-DESERT (USA)

MF® “TASKMASTER” Bib Apron, NOS Selvedge Denim Combo (USA), mfsc SS2025 Hi-Desert ©2024

MF® “TASKMASTER” Bib Apron & “TASKMASTER” Joe “you-will-do-as-I-say” Greene (USA), mfsc SS2025 Hi-Desert ©2024

10) MF® CALIFORNIAN LOT64, 13 Oz. “Hanada” indigo denim, SS2025 mfsc Hi-DESERT (USA)

MF® CALIFORNIAN LOT64, 13 Oz. “Hanada” indigo denim (USA), SS2025 mfsc Hi-DESERT (USA) ©2024

MF® CALIFORNIAN LOT64, 13 Oz. “Hanada” indigo denim (USA), SS2025 mfsc Hi-DESERT (USA) ©2024

MF® RANCH BLOUSE “Mojave” & CALIFORNIAN Lot64 “Hanada” (USA), mfsc SS2025 Hi-Desert ©2024

 

11) MF® STANLEY T-Shirts, Cotton Tubular Knit, SS2025 mfsc Hi-DESERT (USA)

MF® STANLEY T-Shirts, Cotton Tubular Knit (Seamfoam/Desert Sand/Sky Blue/Coral) (USA), SS2025 mfsc Hi-DESERT ©2024

MF® STANLEY T-Shirts, Cotton Tubular Knit (Seamfoam/Desert Sand/Sky Blue/Coral) (USA), SS2025 mfsc Hi-DESERT ©2024

MF® STANLEY T-Shirts, Cotton Tubular Knit (Seamfoam/Desert Sand/Sky Blue/Coral) (USA), SS2025 mfsc Hi-DESERT ©2024

 

Mister Freedom® x Sugar Cane Co SS2025 “Hi-DESERT”

Inspiration/visuals:
The American DESERT, the “Devil’s Domain” (as deserts were once referred to), with a focus on the Southern California High Desert in the Morongo Basin — an area North of Palm Springs, about a three-hour drive from Los Angeles, CA. — with its iconic Joshua trees landscape and famed JTNP.
For the vibe, think “The Treasure of the Sierra Madre” meets “Cent Mille Dollars au Soleil“…

References:
* History of early CA settlers/homesteaders/prospectors/ranchers. Gold Rush, boomtowns, wildcatters, modern pioneers…
* Mojave Desert mythical lore, mostly compiled from “desert rat raconteur” Ken Layne’s Desert Oracle radio show/podcast/books/rants on the subject.
* Desert environmentalists and nature writers such as Minerva Hamilton Hoyt or John C. Van Dyke
* The Mojave wilderness filmed history as Hollywood’s closest scenic background to the Sahara Desert landscape of North Africa: silents movies, “Sahara” (1943), some of the Star Trek chapters, Valkyrie (2008) etc…

Historical bits:
Following the Westward Expansion sparked by President Thomas Jefferson in 1803, Abraham Lincoln signed the Homestead Act in 1862, a new law allowing US citizens in the Union to file a claim on unsettled acreage of public land. The filing “homesteader” party was to pay a small fee, commit to live on the land and improve it. More than 270 million acres — up to 160 acres per claim — were distributed that way. (1 square mile = 640 acres)
The American Desert was definitely not the destination of choice, as it was still an unwelcoming wilderness and isolated wasteland in the early 20th Century. No water, no roads, harsh weather, no agriculture, rattle snakes and scorpions for companionship, coyotes for the soundtrack, … , still considered the “Lands that God forgot.”

The Small Tract Act of 1938 — intended to dispose of smaller parcels of unimproved public land (specifically in the California Hi-Desert deemed worthless/useless at the time) —  implemented a similar strategy: 5$ deposit on a claim, with the commitment to improve the land within 3 years (= build a camp, cabin, home, business etc.)
After 3 years, the homesteader who “proved up” was able to purchase the leased parcel, for about $10~$20/acre. Many homesteaders were WW2 veterans returning from the war. The Hi-Desert and its clean air had previously been a destination for WW1 vets recovering from mustard-gas poisoned lungs, specifically the Twentynine Palms area.
These small 5 acres leases were called “Jackrabbit Homesteads”, because the cabins provided the only shade available for local fauna, such as jackrabbits. Some still stand today in the California Mojave Desert.
Joshua Tree was designated National Monument in 1936 — greatly due to the convincing efforts of witty and wealthy environmentalist Minerva Hamilton Hoyt — to eventually becoming a National Park in 1994.
The area is a busy international tourist destination today, dragging some 3 million visitors yearly.
The famed US Marine Corps Base Twentynine Palms was established in 1957, today one of the largest US military training areas, a very challenging deployment for Marines due to the climate and terrain.

Our Mister Freedom® x Sugar Cane Co SS2025 “Hi-DESERT” line-up:
Imagined wearables inspired by 1920s~1950s vintage workwear meets classic menswear styles, with a French twist.
Production emphasis on utilizing New Old Stock (NOS) fabrics, turning vintage left-over yardage into new garments, thus limiting textile waste and saving resources.
Not a greenwashing move but I do believe that perfectly fine unused textiles (aka NOS) do not belong in landfills, a little-known common practice by major players in the garment industry to “solve” over-production.

1) MF® “PLACER” Overalls (JP):
ETA: TBD
Pattern: Inspired by several pairs of 1930s~40s denim overalls, notably a rare vintage pair of the “Union Special” brand (Hawaiian clothing manufacturer founded in 1922.)
Fabric: 11 Oz. selvedge 2×1 denim, dark indigo warp x grey weft, milled in Japan.
Specs:
* Intricate pocketing pattern.
* Exposed fabric selvedge throughout.
* Multi slot bib pocket.
* Buckle-back cinch.
* Button fly, brass donut type.
* Contrast triple stitch construction.
* Red bartack accents.
* Brass mfsc-branded waist tack buttons.
* 1930s-style adjustment clasps.
* Ankle cinching snap tabs (for cycling etc)
* Rear pockets locked in side seams, “M” stitch.
Sizing: CL wear W30
Notes: The term “Placer” comes from a simple technique of extracting gold from river beds, popular during the 1848 California Gold Rush. Gold is heavier than rocks, so the precious metal was sifted twirling sand/gravels/water by a single individual (sometimes with one partner) in a rudimentary prospector’s pan. Unlike hard rock mining, placer mining required no machinery, just hard work and optimism.

2) MF® “HOMESTEADER” Shirt (USA):
ETA: End March 2025
Pattern: Modified band collar version of the Mister Freedom® “Sportsman Shirt” pattern, inspired by classic 1920s-50s workwear shirting and vintage menswear fashion. Our spin on 1920s~30s detachable collar shirts.
Fabric:
a) NOS Cone Mills indigo jacquard, 100% cotton, 6.5 Oz.
b) NOS “Turkey Red” calico, discharge print, 100% cotton.
Specs:
* Band collar w/ narrow chin strap.
* Inverted box-pleat chest pockets.
* Vintage 1920s French glass buttons.
* Shoulder yoke expansion pleats.
* Indigo poplin facing and side gussets.
* Chainstitch construction.
Sizing: CL wears Small.
Notes: name reference to California Mojave Desert “Jackrabbit Homestead”.

3) MF® “WILDCAT” Zip Jacket (USA):
ETA: Available NOW!
Pattern: Inspired by a vintage 1940s whipcord zip-front jacket, garage/gas/service station type.
Fabric: NOS “Cacao” chambray, brown warp x white weft, 9 Oz., 100% cotton, milled in Italy. (Same fabric as the FW2018 Berkeley Shirt.)
Specs:
* Fully unlined, clean flat-felled/caballo seam construction.
* Period waist length.
* Elbow patches.
* 1930s-style metal zipper.
* Waist cinch tabs.
* Corozo wood buttons.
Sizing: CL wears 36.
Notes: a “wildcatter” is a prospector drilling for oil in unlikely places (= high risks but potential high reward.)
“Wildcat territory” refers to an area that attracts drilling mavericks, whether individuals or corporations.
Oil was never found in San Bernardino County (Mojave High Desert), but early 1900s rumors from the field about a potential “Oil Boom” have attracted wildcatters, see “Kramer has struck oil!
Our “Wildcat” carries the vibe of 1930s garage/gas/service station type jackets.
This is also a long-reached reference to my Dad who worked in Algeria for the CPA (Compagnie des Pétroles d’Afrique, an oil-extracting venture in North Africa) in the late 1950s, as a drilling scout in the Sahara Desert. He was then hired by Shell Oil in its Alger HQ, met my Mum who was a French Algeria-born Pieds-Noirs. They lived in Algeria until 1962, when the country won its independence from metropolitan France after a fierce and controversial period.

4) MF® SPORTSMAN “Midnight” Chinos (USA):
ETA: TBD
Pattern: Our classic Sportsman Chinos pattern, inspired by vintage 1940’s-50’s cotton twill work pants and classic mens trousers tailoring.
Fabric: NOS Cone Mills “Midnight” twill, indigo warp x black weft, 7 Oz., milled in USA. (Same fabric as the SS2023 Ranger Shirt.)
Specs:
* Classic mid-waist silhouette.
* Button fly, corozo wood.
* Buckle back cinch strap.
* NOS fabric pocketing, discharge print.
Sizing: CL wears W30
Notes: Our Sportsman Chinos and Continental Trousers feature similar design details, but differ fit-wise. While the top block is comparable on both models, the Sportsman Chinos are cut with a more generous 40s/50s-style leg, and the Continental Trousers have a slimmer leg profile. The choice is a matter of one’s personal style preferences and body type.

5) MF® “BRONSON” Tank Top (USA):
ETA: TBD
Pattern: Inspired by a vintage 1947 US Army OD undershirt.
Fabric: Our original “Stanley” T-Shirt tubular knit, slubby and lightweight, 100% cotton. Three colors: White/Navy Blue/“Jungle” Green.
Specs:
* Period fit and construction.
* Narrow old-school straps
* “Single needle” hem.
Sizing: CL wears Small
Notes: name is a reference to American actor Charles Bronson, sporting an OD specimen as the “Tunnel King” in “The Great Escape” (1963), a white one in Hard Times (1975), etc…

6) MF® “DJEBEL” Chinos (JP):
ETA: TBD
Pattern: inspired by a pair of vintage local-made French military M52 Khaki Chinos modified/cut in a “Sarouel” style (pleated front, cinched bottom leg) — probably tailor-made in North Africa in the mid 1950s for a Spahi or French Foreign legion NCO — combined with the construction of both early and late regulation M52 patterns.
Fabric: Khaki “Katsuragi” Twill, 11.5 Oz., 100% cotton, milled in Japan. “Katsuragi” is a fancy weave (7×7 twisted threads) with a distinct 3×1 denim-like warp/weft thick twill pattern — very close to that of vintage French military chinos — and completely different from the tightly-woven sheen of vintage US Mils-Specs chino twills.
Specs:
* Pleated front.
* Ankle cinch band.
* Trapezoid beltloops.
* Single rear pocket.
* Indigo pincheck pocket bags.
* Button fly, “cat-eye” corozo wood.
* Chainstitch construction.
Sizing: CL wears W30
Notes: another reference to the Sahara Desert of Algeria.
French troops (including French Foreign Legion) stationed in the Algerian French protectorate from 1830 to 1962 adopted the style of a local garment in their uniform: the Sarouel (spellings differ), featuring a heavily-pleated front, with a baggy silhouette drastically-cinched around the ankle.
Our more knickerbockers-influenced interpretation is based on a 1950s tailor-made pair of M52 khaki twill trousers, customized into a sarouel-type style. Probably made for a non-com officer at the time, considering the cost of custom tailoring. For the top block, our design combines early and late M52 patterns.
The Arabic term djebel refers to North Africa Kabylie mountain ranges, where my Dad spent his 12 month-military service duty in 1956.
Some family photos as previous blogpost illustration here and here.
Anecdotally, this style/cut is reminiscent of Nikka-Zubbon aka Tobi trousers worn by construction workers and steeplejacks in Japan, to this day.

7) MF® RANCH BLOUSE “Mojave” (USA):
ETA: Available NOW!
Pattern: Our classic Ranch Blouse, in a 1930s~40s style 2×1 denim, with all tonal stitching.
Fabric: NOS Kaihara selvedge denim, 2×1, 10 Oz., dark indigo warp x grey weft, milled in Japan.
Specs:
* The usual deets.
* Tonal black stitching.
* Black donut wreath tack buttons.
Sizing: CL wears 36.

8) MF® “WORKMAN” Shirt (USA):
ETA: End March 2025
Pattern: a staple from our Sportsman catalog, introduced in 2015, inspired by classic 1940s-50s workwear shirting.
Fabric: NOS selvedge indigo/white hickory stripe twill, about 6. Oz., USA.
Specs:
* The usual deets.
* Bone buttons.
Sizing: CL wears Medium.

9) MF® “TASKMASTER” Bib Apron (USA):
ETA: TBD
Pattern: Inspired by vintage 1940s~60s selvedge denim workwear bib aprons, featuring an all original bib construction — hem displaying the denim fabric reverse — and our Californian patched pocket.
Fabric: We will be mixing NOS selvedge denims with this pattern, body/pocket and beltloop straps, in an effort to fully utilize all remnants of vintage denim yardage and unused previous mfsc production denim fabrics from our stock.
Specs:
* Vintage utilitarian protective gear style.
* Original bib construction.
* Selvedge sides.
* MF® Californian bib pocket, “M” stitch + leather patch.
* Five-pocket beltloop strips from previous productions of Californians recycled as tie-up waist straps and D-ring neck strap.
* Brass eyelets and copper rivets.
Sizing: One size fits all. The widths of our left-over yardage of premium shuttle loom selvedge denims usually varies from 29’’~32’’, and will dictate the width of the apron.
Notes: The MF® Taskmaster will put you to work with chores and hobbies, gardening, cooking, pottery-making, etc… Guaranteed to age gracefully with repeat wear.

10) MF® CALIFORNIAN Lot64 “HANADA” (USA):
ETA: TBD
Pattern: our classic Californian Lot64 cut.
Fabric: “Hanada” indigo selvedge denim, 13 Oz., milled in Japan.
Specs:
* The usual deets.
* NOS hickory stripe pocket bags.
Sizing: CL wears W30.
Notes: The Japanese term “hanada-iro” refers to a specific lighter shade of indigo color.

11) MF® STANLEY T-Shirts, new colors! (USA):
ETA: Available now!
Pattern: Our classic Stanley cut.
Fabric: Our original “Stanley” T-Shirt tubular knit, slubby and lightweight, 100% cotton. Four new colors from the pastel palette: Desert Sand/Sky Blue/Coral Pink/Seafoam Green.
Specs:
* The usual deets.
Sizing: CL wears Small.

Ta-da… that’s a wrap, friends!

That’s a wrap, friends!

Our original SS2025 Hi-DESERT mfsc collection is designed in California by Mister Freedom® and exclusively manufactured in Japan and USA in collaboration with Sugar Cane Co, in limited quantities.
Please note that above SS2025 lookbook/preview features show samples, not necessarily reflecting the refined quality/fit/details/labeling of the upcoming production.

As always, besides the classic vintage style references, the common thread in all these original garments is the Mister Freedom® on-going commitment to ethical manufacturing, original designs, and resistance to fast fashion, with styles that will easily incorporate into one’s existing classic wardrobe.

Thank you very much for your renewed support.

Love from Sunny California,

c & Taskmaster Joe

Christophe Loiron
Mister Freedom®
©2025

Mister Freedom® CALIFORNIAN Lot64 “HANADA”, 13 Oz. Selvedge Denim, mfsc SS2025 Sportsman catalog x Hi-Desert Collection. Made in USA.

Mister Freedom® CALIFORNIAN Lot64 “Hanada” indigo denim edition
mfsc SS2025 Sportsman Catalog x Hi-Desert Collection
Made in USA

Traditional indigo-dyed denim fabric comes in all kinds of shades, weaving hues of warp and weft yarns in a twill pattern. The most common weft yarns (the back of the fabric) usually range from unbleached white to light grey. The warp yarns that make for the face (visible) side of the denim fabric can display a wide range of indigo blue shades, from light to dark. Not a quality issue, but a matter of pure aesthetics and personal preference. Kinda.

At the yarn-dyeing stage (see rope dyeing), controlling the consistency of the target shade of indigo blue is one of the many challenges for craftsmen dyers. The choice of synthetic vs natural indigotin, number of dips into the vats, timing of oxidation, health of the vats, PH balance etc… all play a crucial role on the color outcome.

The lighter the desired hue of indigo-dyed warp yarns, the more challenging it is to keep a batch consistent. Because a smaller amount of dips sharply limits room for error, lighter shades of indigo shuttle loom selvedge denim fabrics are harder to come by.

We have always embraced light-color indigo denims through the years — introducing a select numbers of MF® staples in Malibu denim starting in 2015, and all the way to our 2020 ice-blu Maverick jacket — so when a new candidate comes under our radar, you know a new model of Californian is incoming!

For a quick dive into indigo-dyeing references pertaining to traditional fabrics and denim twills milled in Japan, see here.

On one side of the indigo color spectrum stands our range of MF® denim classics cut from Awa-Ai denim. That painstakingly-developed fabric has a very dark face, an indigo hue known as Kachi-iro” or “Katsu-iro (勝色) — literally meaning “color of victory” in Japanese — a specific indigo shade traditionally associated with good fortune, and samurai warriors’ superiority in the battlefield. Legend has it that samurai wore dark indigo garments under their armor in combat, to help prevent wound infections.

Back to la-la land, for this special edition of the SS2025 Californian Lot64, we scored a premium selvedge denim fabric in the “Hanada-iro” (縹色) range of indigo blue, very close to the looks of our original 2015 Malibu denim fabric. Milled in Japan in limited batches, this “Hanada” denim clocks in at a traditional 13 Oz., flashing a stand-out indigo color with a white with blue stripe selvedge ID.

Don’t expect drastic contrast whiskers with normal wash/wear routine overtime, but you will definitely get the “what jeans are those?!” from random strangers.

For reasons known to corporate ambulance chasers in the sphere of conglomerate fast fashion peddlers operating under the disguise of traditional American name brands, we relocated our branded leather patch to the waistband this season, while our paper pocket flasher still hints at the MF® Californian’s original 2010 branding legacy. In short, these ain’t no Wronglers®
For an extra touch of high-maintenance and slow fashion chef kiss, we decided to sun-tan the leather patch on this batch of Californians, cause we’re bored like that.

One thing that hasn’t — and will not — change, is the fact that our Californian blue jeans are cut/sewn in California, USA.

The Mister Freedom® Lot64 Californian jeans “Hanada” edition are designed and made in California, USA, cut from premium selvedge denim milled in Japan.

Mister Freedom® PLACER Overalls, 11 Oz. 2×1 Selvedge Denim, mfsc SS2025 “Hi-Desert” Collection, made in Japan.

Mister Freedom® PLACER Overalls, a David Vincent moment… ©2025

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Mister Freedom® TORPEDO Jacket, black tea-core cowhide leather, FW2024 mfsc SUBMARINER. Made in USA.

 

Mister Freedom® STANLEY T-Shirt, all-cotton tubular slubby knit, made in USA, new fabulous SS2025 colors!

 

Mister Freedom® STANLEY T-Shirt, all-cotton tubular slub knit.
New fabulous SS2025 colors!
Made in USA.

We introduced the Mister Freedom® STANLEY T-Shirt in 2015, initially released in 7 classic original colors, white, black, red, royal blue, jungle green, and gold. An aqua blue version followed in 2020.
A very limited collector’s edition indigo tie-dye batch also made a brief appearance that strange year, the result of a slow and tedious backyard project undertaken during the cooped-up months of the plague to quell cabin fever.
We also patiently process a few naturally-faded “Sunshine” shirts (organically bleached-out by exposure to the elements for an extended period of time), but those are mostly available in-store only.

For our SS2025 Hi-Desert escapade (to be released in the coming Spring!), we thought of adding a new color palette to the STANLEY family. We dug in the stash of vintage T-Shirts of the MF® archives, selected a “pastel” grouping of four color references complementing each other perfectly. The hardest part was yet to come: naming the new candidates. Desert Sand, Sky Blue, Coral Pink, and Seafoam Green it would be.

On a production note, not everyone may realize that actually getting our STANLEYs made is no simple task. For a “simple” finished T-Shirt to eventually land at Mister Freedom® HQ, the reality involves a complicated chain of events, many challenging manufacturing levels, and the hard work and expertise of many. If our easy-to-navigate webstore makes it a click away for the end customer, the journey to get each shirt produced — and in the USA for good measure — is a wild ride.

From growing the cotton to harvesting the crop domestically at farm level — granted the weather and boll weevils cooperated that year —, to spinning the fiber into yarns at the mill, to producing the tubular knit fabric in a complex process requiring industrial circular knitting machines (different size = different machine) and skilled operators, to garment-dyeing (locally in LA) hoping the reactive dye — a dyestuff popularized in the 1950s — will produce a consistent color (on inconsistent yarns sourced from various cotton farms), to all kinds of unforeseen challenges in between that necessitate a string of pre-production prototypes to limit snafus, it is always with great excitement and relief that our team welcomes a restock of any of our knit shirts (STANLEYs, SKIVVIEs, HENLEYs, CREW CHIEFs etc) at HQ!

Considering all the above variables and Murphy’s Law, it is no surprise that some production batches will vary slightly through the years, be it in the cotton staple length, slub of the jersey knit, dye colorfastness, depth of color, fabric feel, mechanical stretch, perception of fit, etc…
Even with the exact same original specs, variations in production will happen, out of anyone’s control.
Our very popular B-Stock STANLEYS are a good example of that Law applied to garment manufacturing, a reminder of the constant need for a small company to hustle, to improvise-adapt-overcome, and master turning lemons into lemonade.

On that note, as we processed the latest batch of SS2025 STANLEYs back for the dye house for QC, we noticed a few irregularities in dye distribution on some pieces. For whatever obscure reason, a few unicorns feature slightly contrasting panels (lighter body with darker sleeves — B-Stock Type 2 — , or darker body with lighter neck band — B-Stock Type 3 —) Also noticeable on the side on those few T-Shirts is a darker dye streak (slanted line referred-to as B-Stock Type 1), that shows how much the raw cotton tubular knit fabric twists during the wash/dry process. Similar to the “twisted leg” of premium denim jeans, when the fabric torques after the initial rinse, and the selvedge outseam ends up on the shin bone.

I personally think those “Two-Toners” STANLEYS look killer, carrying the vibe of vintage “Ringer” tees with heather jersey knit bodies, and regret that not all of this batch was like that! Unfortunately, no size Small unicorn for me, as the fluke is mostly limited to size Large, and to the Sky Blue color. Go figure.

For the lucky few, those “irregulars” will be available as B-Stock, a grouping combination of Type 1, Type 2, and Type 3 inconsistencies.

Side remark on this new palette, these are ‘straight up’ colors, in the sense that we do not over-process with a ‘vintage wash’ to artificially age our T-Shirts. Contrary to the dictate of the garment distressing industry — who would love to convince consumers that one look one’s best in factory-ripped jeans and shirts —, we strongly believe at Mister Freedom® in “letting the wearers put in the years”, and that a new garment should only be offered with 100% of its longevity potential, and not pre-distressed, just to fall apart after a couple of months of wear.
And, you don’t buy soul with an extra hole. Simply wearing the clothes will get you to that ‘vintage look’, naturally and without harmful chemicals. If you are reading this, you obviously already know that.
Our STANLEY colors are guaranteed to fade to attractive hues with repeat wash/wear cycles and sun exposure.

The MF® STANLEY T-Shirt is designed in California by Mister Freedom® and manufactured in the USA.

SPECS:
FABRIC:
100% cotton light-weight slubby tubular jersey knit, milled in the USA.
The tubular no-side-seams fabric twists and torques, like that of all-cotton vintage T-shirts. This natural yarn distortion is expected and not a default.
COLORS:
* Desert Sand (off-white)
* Sky Blue
* Coral Pink
* Seafoam Green
DETAILS:
* Original Mister Freedom® T-shape body pattern, inspired by vintage US military undershirts and old school commercial sportswear T-Shirts.
* Exclusive 100% cotton premium tubular jersey (no side seams), slubby texture, light-weight, high mechanical stretch, milled in USA.
* No side seams.
* Relaxed silhouette.
* Vintage style ¼ sleeves.
* Coverstitch self-fabric neck band.
* “Single stitch” finishing hems.
* Flat-lock construction, 100% cotton thread, for natural roping on seams.
* Pre-shrunk.
* Made in USA.

Available from www.misterfreedom.com, our Los Angeles brick & mortar store, and fine retailers around the World.
Email sales@misterfreedom.com or call 323-653-2014 with any questions unanswered above.
Thank you for your support.

Christophe Loiron
Mister Freedom®
©2025

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